As 2020 began, analysts and businesses alike predicted that the next decade would bring drastic changes to the B2B landscape. However, no one could have predicted that 2020 would end up being the most globally disruptive year due to the COVID-19 pandemic.
Digital transformation and online experience became the standard in 2020 out of necessity. The predictions and buzzwords that have been murmured about for years are now the very strategies that have kept businesses going.
Businesses that were able to not only survive, but thrive, during this pandemic era realized the necessity of strong digital strategies and quickly jumped to either implement or iterate on modern technologies.
In Four51’s annual B2B eCommerce predictions, we’ve identified the top 4 trends that will take digital transformation to a new level in 2021 and beyond. Download your free copy to learn more about:
- A Focus on Customer-Centricity Will Be Supported By MACH Architecture
- Marketplace Adoption and Expansion will Continue to Grow
- B2B Manufacturers Will Ramp Their Direct to Consumer (D2C) Sales Strategies
- Businesses Will Look to Create Supply Chain Efficiencies by Focusing on Supplier Self-Service